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Wolves Tactical
Project type
Visual Identity
Location
Montes Claros - MG
Wolves Tactical is a company specializing in military, tactical, and outdoor gear, with physical stores in Montes Claros. As part of the brand's expansion plan, a logo redesign process was initiated to enhance its positioning and convey greater professionalism.
The visual design directly references wolves, developed from triangular shapes, creating a strong, geometric, and contemporary aesthetic. The insertion of a target in place of the letter "O" was also requested, reinforcing the connection to the tactical world.
The new identity aligns with the company's growth strategy, which aims to expand its operations throughout Brazil, operating in a multi-channel manner and strengthening its presence both physically and digitally.
